Brad Sugars' Blog|Franchising|Small Business Coaching|business advice|business help|business mentor|executive coach|

Every business owner should have the goal of achieving global success. If you aren’t thinking that way, it’s time to get bigger in your thinking.

Businesses that sell to different markets have an advantage because each of those markets has a different economy. While some might be struggling, others will be booming.

Look at it this way: In any business, who has the most insecure position?

The employees are in the most insecure position because employees have only one stream of income, only one customer, their boss.

As an owner, your position is much more secure, because you should have plenty of customers, so if you lose one it isn’t a disaster.

It’s the same for your business. If you only deal with one market, if you lose that market, your business will suffer.

Now ask yourself, how much did you know about sales, marketing, team building or the legal aspects of a business when you were working for someone else?

If you’ve worked as an engineer for 20 years, you know a lot about being an engineer, but what do you know about running a business?

Did you know everything you needed to know about running a business before you opened your first one?

Of course you didn’t.

My definition of a successful business is a profitable, commercial enterprise that works… without me.

If you have to be there every day, your business becomes nothing more than a job.

This is why it’s so important to train your team about what you sell and your business itself if you hope to develop multiple streams of income.

Remember, you get the team you deserve. Great companies with great leaders get great employees. How does your team look?

Once your team is properly trained, thinking globally and developing multiple streams of income becomes much easier.