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Isn’t social media great? It can help turn a struggling business into a juggernaut or bring a corporate megalith to its knees.

In this space I’ve discussed the benefits of social media many times, but it’s a double edged sword. If businesses don’t take care to get their message out, especially in bad times, rumors can overtake the truth, which can affect the bottom line.

Read more on Even the Big Guys Make Social Media Mistakes…

OK, so I have been having this debate with Alexis, she runs our Social Media at ActionCOACH and I think I have finally given in and will no longer be referring to Twitter as STALKER …

Read more on To Social Media or not to Social Media ……